Department Summary

Bradley University’s Department of Interactive Media prepares its learners to be critical thinkers in a continually evolving field that requires interdisciplinary, theoretical, and application knowledge in the design, development, and production of interactive media.

Student Outcomes

The Department of Interactive Media at Bradley University maintains a strong focus on creative and conceptual problem solving in the authoring of material for aspiring new-media professionals within a sound theoretical framework. Students will learn the importance of content research and project planning while becoming familiar with aesthetic conventions and the production environment within each of the component media types. Animation majors, Game Design majors, and Interactive Media majors and minors incorporate the various media items into stand-alone projects with authoring tools designed for the Internet and modern media devices.

The Degrees

Bradley’s Slane College of Communications and Fine Arts offers three undergraduate curriculums leading to a Bachelor of Arts or Bachelor of Science in Animation or Game Design or Interactive Media with a concentration in Web and Application Design. The Interactive Media program at Bradley University maintains a strong focus on creative and conceptual problem-solving in the creation of material for aspiring new-media professionals, within a sound theoretical framework. Interactive Media is text, audio, video, games, illustration, photography, and animation assembled in a non-linear, interactive format for delivery on the Internet, mobile networks, on digital media, or within informational kiosks and other presentation formats.


The newly redesigned Interactive Media Program has been created to meet the needs for graduates to succeed in the professional world today while forming the qualities in students that will enable them to have an adaptive career in the quickly changing world of interactive media.

The Department offers three distinct pathways of curriculum. The Animation major is ranked as one of the best in the Midwest. Students learn many different styles of animation and emerge with a diverse knowledge of the field that can lead to a career in a variety of media outlets. The Game Design major has garnered national attention and acclaim. In April 2015, the Princeton Review ranked the major as 13th in the country. The major is intended to prepare students for a career in designing games and other interactive media. This technology heavy program emphasizes design and production of games, focusing on the creative process from conception to implementation. The Interactive Media major focuses on User Interface and User Experience Design and is a locus of award-winning innovation, nationally awarded interactive performance, and location-based interactive experiences.


Bradley Interactive Media students are a part of the internationally recognized Slane College of Communications and Fine Arts. Slane College students have access to exceptional facilities, labs, studios, stages, and technology in five different buildings. Located in the state-of-the-art Caterpillar Global Communications Center, Interactive Media students have a dedicated lab accessible 24 hours a day, software and hardware required for all coursework, and access to the specialized equipment via the service bureau.

Opportunities at Bradley

Outside the classroom, client/project-oriented experiences encourage strong portfolio building for students in the Interactive Media program. With internship placement programs in the dynamic local industry base, undergraduate students acquire real-world experiences. Students may also work on faculty-administered interactive media grant programs, gaining professional experience as well as financial reward for their participation.

Beyond Bradley

Bradley Interactive Media graduates are prepared to succeed in a variety of professional environments, serving a variety of functions including:

  • 2D/3D Animators
  • 3D Modelers
  • Asset Managers
  • Content Specialists
  • Corporate Communications Specialists
  • Game Designers or Developers
  • Interactive Application Designers or Developers
  • Interactive Entrepreneurs
  • Interactive Media Coordinators or Producers
  • Instructional Designers
  • Level Designers
  • Media Consultants
  • Motion Graphics Artists
  • Web Designer or Developers