30 Under 30

Bradley marketing alum Drew Tolly ‘12 gained national recognition as an honoree in Forbes 30 Under 30 in Manufacturing and Industry for 2017. Tolly, 26, works in Caterpillar’s Marketing and Digital Division.

“I’m excited to represent both Caterpillar and the amazing people I’ve worked with,” Tolly said. “As someone from the Peoria area, I’m proud to be able to do my part to drive growth and show that great work can be done outside of Silicon Valley.”

Tolly found a home in data analysis for the company. He started as an information analyst and now is a data scientist for Caterpillar eBusiness, where he uses analytics to improve customer workflow to increase conversion rates and optimize the company’s marketing.

“I didn’t realize the value of my Bradley experience until I entered the professional world, but I’m grateful for it,” he said. “I was able to hit the ground running in graduate school and at Caterpillar because of the small class sizes, class projects with local companies and research with professors,”